January 15th 2019
LILY TAKES NEW MEDIA APPROACH TO ATTRACTING CLIENTS USING LINKEDIN
This week we were joined by Steve Phillip from Linked2Success. Steve has over 10 years’ experience delivering LinkedIn and social buyer training to businesses globally. We invited him to work with our sales team to show them how to effectively locate, connect and engage with more of the right clients using LinkedIn.
At our Leeds Headquarters, Steve spent a full day with the team, helping them to work on strategies to increase our brand awareness using LinkedIn. As one of the UK’s leading authorities in helping business owners and teams to master LinkedIn, he shared his knowledge and helped the team to create the perfect LinkedIn Profiles and develop engaging LinkedIn stakeholder campaigns.
The training is ongoing, as Steve provides a support and review programme to ensure that what is taught in the classroom is then translated back into the business – we’re excited to use LinkedIn to grow our business during 2019 and beyond!
WHAT IS LINKED2SUCCESS?
Linked2Success Limited was founded in 2009, by Steve Phillip and delivers training, coaching and consultancy that helps your business to learn how to use LinkedIn effectively to create a credible brand presence, improve your engagement with potential customers, generate more interest around your business and products and more.
IS LINKEDIN WORTH TARGETING?
It may not be the biggest social network, but it is arguably the best for B2B business. It is a gold mine. Recent reports from LinkedIn, place membership of the site at 590 million members.
That’s over half a billion users, of which 40 million are decision makers! If your business isn’t using LinkedIn effectively, especially if your business deals with other businesses, you need to target it right away. It is a powerful platform to spread your brand and build up relationships with potential clients.